The Association for Talent Development (ATD) -
CT Chapter presents
Change and Transformation: A LEGO Group Case Study
How LEGO GROUP turned around losses and declining market share to become one of Fast Company’s top 10 most innovative companies in consumer electronics!
Monday, April 16, 2018
Presented by Lego Group’s
Tracy Michaud, Senior Manager,
Global Leadership and Organizational Development,
and Barbara Walton, Senior HR Professional
As the LEGO Group entered the 21st century, it enjoyed a well-respected brand, loyal customer base, and expansion from building blocks into theme parks, movies, and even clothing. But changes in the toy industry were not all working in its favor, and Lego faced declining market share and losses in 2003 that threatened bankruptcy or perhaps even breaking up or sale of the company. Lego quickly sold off assets, reduced headcount and outsourced production to cut costs and generate cash. In addition, it began to think more systemically about innovation, which led to 10 years of strong natural growth.
But in 2017, performance stagnated again. The company needed again to change by becoming a smaller and simpler organization while reducing its position in some less profitable markets. The resulting initiatives seem to be working. Fast Companymagazine named LEGO one of the top 10 most innovative companies in Consumer Electronics, along with Apple, Amazon, Nintendo, and Sony for 2017.
Lego Senior Manager of Global Leadership and Organizational Development, Tracy Michaud, SPHR, and Director of Rewards and Recognition for the Americas, Barbara Walton, SPHR, have played key roles in enabling the organization to thrive despite the constant change. During this session, Tracy and Barbara will:
- Share the research results concerning why the stall-out occurred.
- Walk you through the re-mobilizing of the organization via the change initiative and the various interventions and approaches used to right-size and stabilize the organization.
- Introduce a few key tips and tools designed to disrupt and challenge working mindset and ways of working.
About the speakers:
Tracy Michaud is currently Senior Manager, Global Leadership and Organizational Development with the LEGO Group. She leads a team of Human Resource professionals in the US and Mexico responsible for HR Operations, as well as benefits, labor compliance, employee relations problem resolution, policy creation and deployment, and employee recognition.
Tracy’s HR experience is diverse, including an assignment in Singapore, HR Business Partnering across the Americas and South East Asia, and leading HR Operations, including compliance, payroll, benefits and health and safety.
A graduate of the University of Hartford, Tracy was an instructor in the HR Continuing Studies programs at the University of Saint Joseph in West Hartford, CT for nearly 11 years.
Barbara Walton has over 30 years in Human Resource, has held several leadership positions responsible for human resources strategy in workforce planning, talent acquisition, global recruitment strategy, benefits, compensation, employee relations, organizational restructuring, HR Partnering, and HR systems. She holds a Bachelor’s in Science in Retail Merchandising and Business from the University of Massachusetts.
EVENT DETAILS:
Location: The Norwalk Inn & Conference Center
Date: Monday, March 19th, 2018
Time: 5:30 PM Networking/Registration; 6:15 PM Dinner and Program
$35 Chapter Members; $50 Non-members; $25 In-Transition; $20 Students
There will be a $5 additional administrative charge for walk-ins
with no prior online registration.
For more info or to register, visit