Shep Hyken - Get More Bookings, Sell More Product- NSA-CT 1/28/14 Meeting

National Speakers Association - CT Chapter (NSA-CT) Meeting

January 28, 2014
6:00 PM - 9:00 PM

Hilton Garden Inn
25 Old Stratford Road
Shelton, CT 06484

Building Your Business

In this fast paced presentation, Shep Hyken will share with you the strategies he has used over the past 30 years to create and sustain a successful speaking business. This is not theory. It is all from personal experience. Shep will share what worked and what didn’t. He encourages questions throughout the program and no questions are off limits. Regardless of how long or short you have been in this business, you will find strategies and techniques that will be valuable to your bottom line.

Shep has a solid track record of success for 30 years. He will cover how he works with bureaus, uses the phone, uses email and has embraced social media. Shep will also discuss his books, both main stream and self-published. The bottom line, Shep will hold nothing back.

All participants will receive an extensive handout/workbook – and dozens of ideas to build your business and develop and sell product.

In Shep’s program you discover/take away:
•Passive Marketing/Sales Strategies
•(At least five) Active methods for selling to clients
•Two concepts to help identify and target your “ideal” clients
•Seven reasons to have product
•And, once you have that product, ideas on how to sell it
•An open forum to ask any question about how Shep gets and keeps clients

Shep’s “hold nothing back” approach to sharing what has worked – and not worked – for him and his business – No theory, this is all from Shep’s personal experience!

Free to NSA-CT Members/Associates
$35 Guests
For more details or to register, visit

About ShepShep Hyken has been a member of the National Speakers Association since 1988. Within a year of joining, he became involved in his local chapter and held several board positions including program chair and president. In 2006 he joined the national board of NSA, and in 2012 was elected to serve as the 2014-2015 NSA President. Since joining in 1988, Shep has never missed an annual convention.

In his non-NSA life….
Shep Hyken is a customer experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author and has been inducted into the National Speakers Association Hall of Fame for lifetime achievement in the speaking profession. Shep works with companies and organizations who want to build loyal relationships with their customers and employees. His articles have been read in hundreds of publications, and he is the author of Moments of Magic®, The Loyal Customer, The Cult of the Customer and The Amazement Revolution. He is also the creator of The Customer Focus™program, which helps clients develop a customer service culture and loyalty mindset.

In 1983 Shep founded Shepard Presentations and since then has worked with hundreds of clients ranging from Fortune 100 size organizations to companies with less than 50 employees. Some of his clients include American Airlines, AAA, Anheuser-Busch, AT&T, AETNA, Abbott Laboratories, American Express – and that’s just a few of the A’s!

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