Tuesday, April 24, 2012

Executive Are Just Another Audience - Lynn Gaertner-Johnston

Business writing expert Lynn Gaertner-Johnston has written a great blog post about how to write for an executive audience - her suggestions also apply to speaking in front of executive audiences:

"But executives are just another audience. Like other business readers, they want great ideas and plans presented clearly, concisely, and simply. Unnecessary complexity gets in the way of the message, for them as for people at every organizational level."

Read the rest of her "Executive Are Just Another Audience" post here:
http://www.businesswritingblog.com/business_writing/2012/04/executives-are-just-another-audience.html


Gilda Bonanno's blog www.gildabonanno.blogspot.com

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