Here is an excerpt from Nancy's post:
"Finding your niche, customizing your service, and putting your own unique stamp on your work is a critical skill for anyone looking to build a lifestyle career. Don't look to be all things to all people. Think about ways you can sell your expertise in a way that hasn't been done before."
She also provides examples of enterprising moms who "took a basic concept and added their own unique twist to their services -- turning plain vanilla into a delicious new treat."
Read the rest of Nancy's post at http://www.mylifestylecareer.com/2009/10/reinvention-strategy-build-a-better-sundae.html
Gilda Bonanno's blog www.gildabonanno.blogspot.com